“𝐈’𝐯𝐞 𝐛𝐞𝐞𝐧 𝐩𝐨𝐬𝐭𝐢𝐧𝐠 𝐨𝐧 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤, 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐞𝐯𝐞𝐫𝐲 𝐝𝐚𝐲 𝐛𝐮𝐭 𝐈 𝐚𝐦 𝐧𝐨𝐭 𝐠𝐞𝐭𝐭𝐢𝐧𝐠 𝐜𝐥𝐢𝐞𝐧𝐭𝐬. 𝐈 𝐝𝐨𝐧’𝐭 𝐤𝐧𝐨𝐰 𝐰𝐡𝐚𝐭 𝐈 𝐚𝐦 𝐝𝐨𝐢𝐧𝐠 𝐰𝐫𝐨𝐧𝐠?” That’s a common talk I hear from coaches. Hmmm well, where do I start with this one? Well! If you experience this issue as well, I’ve got a few questions for you that’ll…

“𝐈 𝐝𝐨𝐧’𝐭 𝐤𝐧𝐨𝐰 𝐡𝐨𝐰 𝐭𝐨 𝐦𝐚𝐫𝐤𝐞𝐭 𝐦𝐲𝐬𝐞𝐥𝐟 𝐚𝐧𝐝 𝐠𝐞𝐭 𝐦𝐲𝐬𝐞𝐥𝐟 𝐨𝐮𝐭 𝐭𝐡𝐞𝐫𝐞 𝐭𝐨 𝐚𝐭𝐭𝐫𝐚𝐜𝐭 𝐜𝐥𝐢𝐞𝐧𝐭𝐬.” I hear this from coaches all the time. My response is: Well, first of all, you need to shift your thinking from marketing to more of how do I connect with the people who need my help as a coach…